Greek Tourism Minister Vassilis Kikilias has reached an agreement with Visa, a company that facilitates electronic funds and transfers worldwide, for the provision of transaction data between the Ministry of Tourism and Visa, which will help promote the Hellenic Republic as a favorable destination for digital nomads.
The Ministry of Tourism and Visas discussed new ways to strengthen cooperation and help the country’s digital nomad visa program, reports SchengenVisaInfo.com.
The promotion of the Hellenic Republic as a telecom destination for business executives is significant, after it is estimated that Visa can send more than 3% of its staff, according to a statement issued by the country’s Ministry of Tourism. each year in the country or 21,500 people in the near future.
Such an initiative of the same ministry was launched as a pilot project in the first phase in several cities of Greece, such as Ermoupolis, Kalamata and Heraklion.
The agreement reached between the Ministry of Tourism and Visa has ensured the acquisition of valuable data regarding the development of the tourism sector in the country.
At the same time, Visa will help provide a comprehensive year-over-year analysis of tourism spending in the Hellenic Republic made from international Visa cards.
The agreement specifies that Visa’s stand-alone charts will be updated for another three years, while the company will promote the Hellenic Republic as a destination to foreign cardholders, while introducing, in cooperation with the Ministry du Tourisme, a travel platform website dedicated to this purpose. .
“As tourism is an important part of the country’s GDP and a leading sector in terms of investment, it is important to formulate a policy based on data. In this regard, we welcome our cooperation with Visa as it will greatly enhance our policy-making capabilities for designing tourism products,” underlined in this regard the Minister of Tourism Vassilis Kikilias.
Furthermore, Kikilias pointed out that “This data is a tool that will help us better target our markets, identify opportunities and better structure our country promotion strategy”.
Last year, the Greek authorities unveiled their intention to introduce a special visa dedicated to digital nomads, which would allow internationals engaged in remote jobs to work remotely from the Hellenic Republic.
The plan was unveiled after Greek migration and foreign ministers reached an agreement to help promote remote working through this innovative trend.