November 17, 2020
6 min read
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About two years ago, my wife Anika and I decided to give up our jobs as flight attendant and hotel concierge in order to pursue our dream of living as digital nomads. Since leaving the corporate world, we have ventured into various e-business models, from e-commerce to lead generation and coaching, while traveling to over 85 countries around the world. Today, we’re helping people tired of working 9-5 jobs to be successful online and create their own digital nomadic fairy tales.
Since the beginning of 2020, remote working has become a key element in the fight against the current health crisis. And while traveling may still present some hurdles over the next 12 months, it looks like a lot of companies have changed their attitude towards working from home. This provides a great opportunity for those looking to break the mold and work on their computers and smartphones instead of a crowded and noisy city office.
If you’re thinking about learning new skills that don’t require your physical presence in an office, here are three exciting niches that are not only likely to grow over the next decade, but are also perfect for working remotely.
Related: 50 Work From Home Jobs Paying As Much Or Much More Than The Average American Wage
1. Data-driven marketing
Analysts estimate that global B2C e-commerce sales will reach and are estimated at $ 4.5 trillion by 2021. In such a rapidly growing industry, the need for digital media marketing experts is pervasive. However, nowadays everyone and their mom call themselves an online shopper. Knowing the basics of marketing is no longer the case. To reduce the noise of tens of thousands of self-proclaimed marketing geniuses, we recommend that you focus on a slightly more complex but very effective marketing strategy: data-driven marketing.
Today, data-driven marketing is a key priority for marketers. According to recent reports, 40% of companies are looking to increase their data-driven marketing spend, and 64% of marketers say data-driven strategies are essential in today’s economy. While it might seem confusing at first, data-driven marketing is actually not that hard to execute. Have you ever run an ad on social media or a search engine and then optimized it for the results you were getting? It is essentially a very comprehensive form of data-driven marketing.
Thanks to the incredible value of reliable data these days, almost all software tracks user behavior and collects information that could be of great value to your marketing decisions. To become a data-driven marketer, you need to learn how to generate useful data, extract it, and most importantly, use that data to your advantage.
As you may have noticed, data driven marketing requires a distinct set of marketing skills including social media marketing and search engine marketing which are very good at collecting data. , as well as content marketing and traditional advertising, which are great for using data to improve marketing results. Still, with only a few willing to go the extra mile, becoming a data driven marketer allows you to position yourself as a valuable member of your team no matter where you are in the world today.
Related: 4 Tips For Tapping The Niches Created By Covid-19
2. Production of high quality content
Before the introduction of Web 2.0, disseminating one’s own ideas and opinions on a large scale was generally reserved for a limited number of people, mainly in the media industry. However, with the rise of user-generated content and social media, that has changed dramatically. Today, almost anyone can download original content, whether in the form of small articles, blog posts, images or videos, in an endless number of virtual places and at any time.
If you can monetize your content, you can actually make a pretty good living. But monetization doesn’t just mean spreading tweets for the sake of the content. It won’t make anyone rich – well, at least in most cases. Since hundreds of millions of human beings download billions of content every day, the key to success is quality.
User-generated content can play an important role in marketing. According to a study conducted by Bright Local, 92% of people trust user-generated content to make a purchasing decision. Additionally, as marketing software giant Stackla recently reported, around 57% of consumers believe that only a minority of brands create authentic content. The demand for influencers not only from big platforms like YouTube like Instagram, but also native channels like blogs and podcasts is expected to increase dramatically over the next few years.
The beauty of a content production business is that you can choose from a variety of methods to produce, distribute, and promote your content across a wide range of topics and potential niches. There are immense possibilities for scaling your operation. It may take a while to get the ball rolling, so start by posting content that supports an existing business or your personal brand. This will allow you to prepare in advance for your journey as a profitable content producer.
Related: With Working From Home Here To Stay, Expect These 5 Things To Change
3. Virtual jobs
Thanks to the rapid spread of COVID-19 regulations in the workplace, 2020 has sparked an immense number of new virtual jobs, many of which are expected to remain virtual even after the health crisis ends. This still relatively new form of employment does not require any physical presence in an office or even a certain country and is therefore perfect for digital nomads with and without previous work experience.
Along with growing health concerns, another key reason for the substantial increase in virtual workers is the fact that they cost companies a lot less than in-house jobs because virtual jobs require less office space, less time. ‘extras and often lower wages or hourly rates. Virtual job opportunities are many and varied.
As more companies begin to recognize the benefits of remote working, regular employees and freelancers may have many more opportunities to fulfill their dreams of becoming digital nomads.